As a family-owned business, we are especially proud of our Alive Vitamins line of supplements. Our brand originated well over 30 years ago and it remains strong due to its incredible reputation; quality is never compromised.

We source the best raw material and we are manufactured in Canada! We have our NPN (natural product numbers) issued by Health Canada and our brand can heal you from head to toe!

Start your road to health and happiness by finding a location near you, or shop online. Alive Vitamins is sold exclusively at Alive Health Centre (BC), Morning Sun Health Foods (Alberta), Supplements Plus (BC and Toronto), and (Our Online Store).

About Alive Health Centre, Morning Sun Health Foods and Supplements Plus

Our loyal and long-term staff is not something you can replicate. This is only possible with time. The fact that people stay with us means we are doing something right! Many of these individuals have been with us for more than 10 years, with some of them as long as 20 and 25 years. In fact, there have been a few over the years who left only to find their way back. 

Our team of Wellness Associates takes pride in what they do. We believe knowledge is power. Therefore, we offer ongoing seminars as often as two or three times a month.

We have constant promotions to offer our customers the best value we can. We have a successful flyer that runs three times a year offering you some of the best deals in the country! Our other offers include: The Bottle Recycling Program, Our Instore Experience with Wellness Associates, Volume Buying Discounts as well as Customer Appreciation Day!

Stay connected to our social media platforms such as our Facebook, Instagram and Sign up for our newsletters to keep in the loop.

Our History

Alice Chung is the owner of three separate health food retail chains. She started with a single 700-square foot store in 1983 called Alive Health Centre in British Columbia, while her husband was employed as a professor at UBC. Today, there are 11 Alive Health Centre stores in the province. Alice was named One of the Top 25 Canadian Immigrants and the Recipient of the RBC Entrepreneur of the Year in 2015. 

In 1998, Chung came to acquire the Supplements Plus chain in Toronto and in 1999, just one year later, Chung acquired the Morning Sun Health Food chain in Alberta. It consisted of 10 stores but Chung has since added more locations. She sits on the VGH & UBC Hospital Foundation Board and is also on the Board of CHFA (Canadian Health Food Association) — she does it all!

Chung currently oversees 24 stores and approximately 170 employees. She attests the smoothness of the operation to her amazing team of Wellness Associates who love what they do as well as all the talented people that work in the head office. Chung believes that great, enthusiastic people are what makes the Alive Group special.

Did you know that a percentage of our online sales go towards the Foodbanks of greater Vancouver? You are not only supporting us, but we are also working together to help support those in need.

Foodbank Greater Vancouver Alive Health Blog

While we practice social distancing we hope you will visit us online at:

Do not sit in silence; there are so many things you can do to better your health! Get excited and take charge of your health. Let’s work together, along with your doctor/health care professional to ensure you are doing all you can to lead a happy and healthy life. Our team looks forward to helping you with whatever your health concerns are.

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